It's still going to work the exact same method", my exasperated hubby hissed into my ear as I got containers after containers of some 'designer' tissue. Yes, for a graphic designer and author who understands all about the kind of effort one puts into packaging and branding products, I sure fell for it. I am entitled to fall for good packaging, I have a dominating right to be human.
However they are so quite ... the product packaging. I swear!
They have the 'nature lover' packaging, the 'fruity' packaging, the 'female on the go' product packaging, and then they have the 'kids' packaging. I grabbed 4 of each design packages and made a run for the counter with them with my screaming kids and exasperated other half running after me in sluggish motion.
Well, in this case, I was running for checkout with boxes of tissue paper with elegant packaging designs on them. I would discover it humorous enough if I didn't like the packaging creates so much. However I am dead major. In fact, I enjoyed the packaging designs a lot, after using up all the tissues in the boxes, I would eliminate the designs and position it into my 'should keep for reference' clear folder. I do not keep a lot of things in there because I am quite selective about the designs that I like, however these packaging styles made the cut. They definitely did.
You see, this is the kind of thing that takes place when you put some effort into making your product packaging design. here Yeah, we all have this in the back of our heads ... "Hey, it's PACKAGING! They're going to THROW the PACKAGING away.
This is what I have to tell you, as a graphic designer and consumer. The more effort you take into developing your product packaging, more customers will stop and have a look at your product packaging or what's inside the packaging. Now, does it make sense for me to say now that when they stop and take notification of your product packaging, your opportunity of getting them to buy your item boosts? Precisely.
You see, the function of product packaging is to get the consumer's attention. And without an electrifying packaging, customers are going to stroll past the heaps and stacks of other rival items ... and yours ... without even understanding you're there! Your product is sitting there on a shelf, for goodness sake, and the only weapon you have is to have a great packaging. You've won the very first round once they take a look and stop.
Think of it!
They have the 'nature fan' packaging, the 'fruity' packaging, the 'lady on the go' product packaging, and then they have the 'kids' packaging. Well, in this case, I was running for checkout with boxes of tissue paper with elegant product packaging styles on them. I liked the packaging develops so much, after using up all the tissues in the boxes, I would cut out the designs and place it into my 'should keep for recommendation' clear folder. I do get more info not keep a lot of things in there because I am pretty selective about the designs that I like, but these packaging designs made the cut. The more effort you put into developing your product packaging, more consumers will stop and take an appearance at your packaging or what's inside the paper food packaging supplies.